Creative that powers growth

Power your ads with high-converting creative: custom video production, high-end photography, and ROI-driven static designs.

Consumers spot lazy AI and stock creatives instantly—and scroll right past. Bad creatives tank your click-through and conversion rates. Successful businesses are scaled with original photoshoots, dynamic videos, and custom ad designs built to convert.

Brand Videos

Longer form videos are not immediate drivers of conversions, although they can be.

Longer form content is vital for education and awareness with new audiences.

Every business needs to be utilising longer form videos that showcase your business and services.

To fully highlight all of your USPs and your team, and educate and build trust with consumers, you must go into detail.

Videos like this can be used across all platforms; your website, YouTube, and paid social.

Shorter Edits

This is where you utilise shorter edits of your longer form videos.

Shorter edits like this work excellent in ads for driving conversions.

This is because we can test multiple hooks or highlight specific USPs and customer pain points.

After testing multiple edits, we can scale winning angles in future edits, or re-edit the best ads to continuously scale winners.

With this approach, one shoot day done right can give you enough source material to be testing hundreds of edits.

UGC and EGC Video Content

User-generated and employee-generated content is extremely effective at converting on paid social channels. This style of video content “blends in” while sticking out. Users are more likely to watch UGC or EGC over a highly produced video edit. This is because UGC/EGC looks more like videos users post themselves.

With the rise of AI, many brands are making the mistake of assuming they don’t need quality photos of their business or products.

Consumers interpret your use of AI imagery, or stock imagery, as laziness. This makes them see your business, products, and services in the same way.

Quality imagery builds trust. It can be used in every aspect of your brand assets from your website to static ads to your organic social media.

Do you want to discuss content for your business?

Let’s discuss your content needs and scope a project for you now.

‘We’ve worked with Glassbox on a number of content projects and the work is always excellent. They’re experts, fun to work with, produce excellent work quickly, and most importantly the content gets us great results.’

Ballymore
Nicole Rojas, Marketing Manager

Content that amplifies your brand

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Let’s discuss what you need and get your content created ASAP